The Bachelor of Business Administration - General Business degree at LMU prepares students with foundational concepts in business. Graduates will have a business foundation in accounting, communications, economics, ethics, finance, information systems, international business, law, management, marketing, quantitative analysis, statistics, and strategy.
Expected outcomes of the BBA degree include:
- Apply basic financial and managerial accounting principles.
- Develop marketing strategies using marketing research, product development, pricing, distribution, and promotion strategies.
- Apply financial concepts such as capital budgeting, cash flow analysis and stock and bond evaluations for decision making.
- Devise and communicate business strategies using management theory, legal, and ethical principles for sustainable business operations.
- Devise and communicate business strategies using management theory, legal, and ethical principles for sustainable business operations.
Curriculum
General Education Requirements (I-VII):
I. LMU Specific Courses
II. Communication
III. Ethics, Fine Arts, History, or Humanities
IV. Behavioral/Social Sciences
V. History
VI. Mathematics
(see Mathematics Placement)
VII. Natural Sciences/Physical Sciences
*LMU requires all first-time freshmen students with less than 15 credits of college credit to complete UACT 100. This credit does not include AP, CLEP, or Dual-enrollment credit.
BBA Core
General Business Concentration
To complete a concentration in General Business, BBA students must complete 24 credit hours of non-core 300/400-level business courses with 3 separate prefixes (Ex: ACCT, MKTG, & MGMT).
Additional Elective Requirements
*For the baccalaureate degree, students must complete a minimum of 36 semester credit hours of 300/400-level courses.